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Pros & Cons of PayKickstart: Analysis of a Leading Shopping Cart Software


Cart abandonment is a reality that’s impossible to solve as there’s no guarantee that even an engaged consumer will always make a purchase. It can, however, be curtailed by observing practices that help increase the likelihood of closing a sale—such as integrating down-selling, offering free shipping, etc.—and by using a shopping cart solution that does not only offer robust features but has tools to help you boost checkout conversion rates, like PayKickstart.

Is this solution the best shopping cart software for you? To find out, let’s review the pros and cons of PayKickstart, one of the popular platforms in this category. We analyzed the key aspects of ecommerce solution like ease of setup and use, ability to deal with abandoned carts, extent of payment integrations and tax compliance. Below, you will have a clear picture how PayKickstar stands against these metrics.

Online stores have always been plagued by the high rates of shopping cart abandonmentwhich range from 50% to 80%, with an average of over 65%. It is one of the common drawbacks that shopping cart platforms typically have had to contend since the first online stores popped up on the internet.

Other pain points faced by ecommerce companies are generating the right traffic, expanding their base of loyal customers and managing the day-to-day operations of the business. Choosing the right platform often addresses these common problems. The challenge is–what is the right platform for you? There are plenty of factors to consider like pricing, features and ease of use. PayKickstart may be that ideal solution that you need. But before you sign up for it, try to evaluate first these PayKickstart pros and cons so you have a more informed decision.

PayKickstart: Shopping Cart Software & Affiliate Management Solution

PayKickstart is a flexible, completely automated full-suite shopping cart management platform that offers an extensive array of ecommerce tools for boosting sales and expanding market share, with over 40 tools that provide users a wide array of options on various services like membership monitoring, email, webinars, and payment gateways. It also integrates with many popular third-party apps and an integrated tax system.

PayKickstart can address is primarily designed to expand the capabilities of legacy payment systems to provide businesses and their clients with a more efficient solution. Aside from its zero-transaction fee offer, users will benefit from its features and tools such as mobile apps, audience builder, 1-click upselling, automated affiliate payments, and easy integration with third-party solutions. For users needing more advanced features, PayKickstart offers uptime monitoring, surveys, demographics, and insights.

Moreover, PayKickstart doesn’t charge any additional fee for every transaction, offers top-tier support and onboarding, allows users to add as many products and sales funnels without any limit, high flexibility and robust control, and requires no prior technical training or knowledge. 

To try its features at no cost, you can sign up for PayKickstart free trial here.

PayKickstart won our Expert’s Choice Award for 2019

This feature-filled platform virtually has all the tools and functionalities that you need to control and manage your online selling business. With PayKickstart, you can begin selling goods and services, and digital products in a matter of minutes upon installation.

Templates make it easy and quick to set up your product pages with PayKickstart.

PayKickstart is a simple yet robust shopping cart and affiliate management solution that is packed with smart tools and other intuitive features. It is one of the leading software in our shopping cart software category. It separates itself from others by coming up with new features and added functionalities on a monthly basis. By constantly improving, PayKickstart aims to simultaneously help customers generate revenues while streamlining their business operations.

  1. One-Click Upsells
  2. Built-in Payment Integrations
  3. Subscription and 1-time Payment
  4. Coupon Codes
  5. Checkout Template Library
  6. Exit-Intent Popup
  7. Translation support
  8. EU and Sales VAT Tax System
  9. Real-Time Currency Exchange
  10. Order Bumps
  1. One-Click Upsells
  2. Cart Recovery
  3. Branding
  4. Retargeting and Tracking Pixels
  5. Lead/CPA Tracking
  6. Built-In Marketing Materials
  7. Dashboard for Affiliates & Vendors
  8. Conversion, Revenue, & Sales Reports
  9. Subscription and Churn Reports
  10. Smart Billing Updates

We have studied this shopping cart and have come up with this selection of pros and cons of PayKickstart to provide you with the key details of its benefits, functionalities, and some drawbacks. You can test-drive PayKickstart with either a free or paid free trial so you can readily have a feel of both its basic and advanced features. With this PayKickstart pros and cons article, you’ll definitely have a working knowledge of this shopping cart solution to enable you to make sound decisions whether it suits your business needs.

PayKickstart Pros & Cons

Usability and Feature Set

PayKickstart practically has all the features you need for your online selling needs and for managing your business. It allows you to sell any physical products and services, and digital products faster. Its built-in payment integrations with online payment gateways, credit card providers, and even wire transfers enable you to get paid quickly from customers worldwide.

While it offers a 14-day free trial, it doesn’t have a free plan, which would have been a great option for small businesses that operate on a small-scale and typically don’t have the budget for such apps on a monthly basis. But it’s definitely worth your penny for small businesses in the long term.

PayKickstart gives you room for customizing your shopping cart.

Conversion and Revenue

PayKickstart provides your customers with a positive shopping experience as they search for what they want in your online store, while at the same time accelerating your conversions using a wide array of powerful shopping cart functionalities like one-click upsells for all payment methods, coupon codes, address auto-complete, exit popup intent, and order bumps. You can also benefit from its revenue saving tools like trial / rebill reminders, pre-filled checkout pages, cart recovery/abandonment, and subscription saver sequence.

As of the moment, it doesn’t provide support for automatic A/B testing, although you can do so by integrating it manually. And at the rate its engineers are working round the clock to offer new features regularly, automated testing will be offered soon.

Payment Integrations

One of PayKickstart’s strengths is the generous payment options it offers to online sellers. Customers only need to connect to a trusted payment gateway partner, which include Stripe, Authorize.net, Braintree, EasyPayDirect, and Paypal. What’s more, it ensures industry-grade financial transaction security, and it doesn’t store any payment details in its servers.

Currently, it doesn’t accept the more sophisticated payment integrations like Android and Apple pay, including cryptocurrency, although plans to integrate them are already in the pipeline and will likely be provided in the future.

Managing orders and payments is intuitive on PayKickstart dashboard.

Affiliate Management

By using the integrated marketing features of PayKickstart, you can empower your team by allowing them to earn commissions through referrals and expand your market partners reach by recruiting affiliates in promoting the products and/or services you sell. You also have the option of allowing your affiliates to choose to earn commissions via a lifetime or per-campaign arrangement. You can also conduct other forms of incentive competition among your affiliate partners.

PayKickstart has removed the common intricacies of incentive programs through its At-a-Glance Management tool, which allows you to effortlessly track the general status, refund rate, pending commissions, and commissions to date. Unlike most of its easy-to-use features, these sophisticated functionalities do take time to be learned, especially by non-techie business owners. Aside from its knowledge base, users will appreciate its solid live chat support.

Tax Compliance

With PayKickstart, you can make your own VAT and sales tax profiles to charge a tax upon checkout. Because the program automatically updates its tax rates every month, you can be sure that the tax rates you use are accurate and up-to-date. Its partnership with Taxamo, a global leader in VAT/GST compliance, has allowed PayKickstart users to charge and monitor the required tax to customers, particularly in the EU.

While its tax rates are regularly updated, it still doesn’t offer an automatic sales tax calculation tool per location. This feature will likely be offered soon through its PayKickstart Request program, which addresses numerous comments and suggestions from vendors and users.

Language & Currency Support

PayKickstart currently up to 12 translation support to 12 languages and processes transactions up to a total of 32 currencies. It also allows vendors to choose their Language and Currency preferences per sales campaign that they conduct, which enables them to use the currency of their local clients. Vendors can also instantly translate the language used in the embed forms, widgets, and checkout pages to make the transactions convenient to their local market.

These languages and currency support totals are good, but there’s still much to be done. PayKickstart must continuously expand its currency and language support to ensure those without local support will be covered soon.

Tracking & Reporting

Key to ensuring business growth and efficiently handling of issues is the proper and regular conduct of business monitoring and reporting. PayKickstart offers top-of-the-line tracking and reporting systems of all business transactions, activities, and other important details, from traffic metrics and churn rates to sales, revenues, tax payments, and affiliate commissions.

This platform offers practically all the needed monitoring and analytics tools for managing your online selling business, including marketing and profit-boosting. Because it only offers support to a limited number of languages to date, PayKickstart users in locations without local language support are suggested to make the corresponding request via its Requests page.

In summary, the pros discussed in this post are but a few selected features of PayKickstart, which our in-house experts have selected as among the key strengths of this platform. It offers many other features, such as subscription saver, pending order notifications, coupon, and promotional codes, real-time currency exchange calculations, and cart recovery. Its weak areas, like limited language support and automatic A/B testing, are taken seriously and addressed by PayKickstart as can be seen in the many new features and enhancements launched every month. In case you want to try its feature now, you can sign up for PayKickstart free trial here.

Overall, it can be said that PayKickstart is indeed a top-tier shopping cart software that business of all sizes looking for a smart, robust, and reliable ecommerce tool to help boost their sales, increase their conversion rates, and support their overall business growth.

If you feel you want to know more of the other top solutions in this field, you can check out the leading shopping car software solutions here.

Category: B2B News



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